JOHNSON's “Bitmapping: An Introduction”

"our visual memory is much more durable than our textual memory"



You know when you see someone you recognize but their name just won't fall of the tip of your tongue? They start to approach you obnoxiously waving and calling you out by name, which then causes you to subconsciously freak out and only hope that they refer to themselves in third person. This happens to the best of us, and all of us, because of the sole fact that images remain in our conscious state of mind much longer then any given word or text. Modeling is an art that has been extensively manipulated and transformed over the past 50 years ... thanks to the dominance Apple holds over our technologically reliant society, polaroid camera's are now sold in antique stores.


 

APRIL 1956: yes this issue once cost 60 cents

Growth is a part of nature; but why with our growing use of technology has our short term memory seemed to fade away faster then the 'new' upgrades? An article corresponding to the advertisements and commercials shown during the Super Bowl states how the video camera directors are prompted to change their point of view every "8 seconds", or they will loose the audiences attention. 8 seconds ?! In the early 1990's photographers would spend nights in a black room to perfect and develop a beloved piece of artwork. Now developing pictures is basically unheard of thanks to Facebook, but does the mutual access we share with this technology change our appreciation of it?

Even though we forget names, our media primes us to remember certain cultural figures, almost immediately. You may not know the name, but you know you've seen replications of Andy Warhol's Marilyn Monroe a thousand different ways. An application on the iPhone can also perfect Andy's personal technique in less then seconds. While the picture may not be as authentic, they serves one sole purpose, IMIDIATE gratification. Blogs and all social media follow the pretense that American's need to be entertained almost every other second - therefore change and transformation keeps us interested to learn and master the new applications published.



ANDY WARHOL: a fad that never faded

Even though our generation seems to keep up with the technology trends the fastest, many fashion enthusiast's like myself appreciate the old style of modeling, photographer, and publishing. Pop culture legends such as Marilyn Monroe, and Audrey Hepburn, we not only know for being beautiful and the mass amounts of pictures they accumulated in their lifetime, but they are remembered for their multiple talents. These women are looked up to by many celebrities, and new photographers try to "remix" the typical 'Breakfast at Tiffany's' stance, but no one is Audrey. Just like Michelle Williams can act, but she is no Marilyn Monroe. These women knew no such thing as social media, or even a Blackberry! So how did Audrey and Marilyn reach an audience on multiple platforms? Not only where they infamous models in two separate genres, both star's could also sing and act - expanding their audience to millions. No matter whose name you forget, you'll always know when you see any culturally defined phenomena that has been imbedded into our culture.



one of the MANY remix/remake of Marilyn photoshoots