Showing posts with label #fashion #culture #change. Show all posts
Showing posts with label #fashion #culture #change. Show all posts

Thursday, October 17, 2013

JOHNSON's “Bitmapping: An Introduction”

"our visual memory is much more durable than our textual memory"


You know when you see someone you recognize but their name just won't fall of the tip of your tongue? They start to approach you obnoxiously waving and calling you out by name, which then causes you to subconsciously freak out and only hope that they refer to themselves in third person. This happens to the best of us, and all of us, because of the sole fact that images remain in our conscious state of mind much longer then any given word or text. Modeling is an art that has been extensively manipulated and transformed over the past 50 years ... thanks to the dominance Apple holds over our technologically reliant society, polaroid camera's are now sold in antique stores.

 
APRIL 1956: yes this issue once cost 60 cents
Growth is a part of nature; but why with our growing use of technology has our short term memory seemed to fade away faster then the 'new' upgrades? An article corresponding to the advertisements and commercials shown during the Super Bowl states how the video camera directors are prompted to change their point of view every "8 seconds", or they will loose the audiences attention. 8 seconds ?! In the early 1990's photographers would spend nights in a black room to perfect and develop a beloved piece of artwork. Now developing pictures is basically unheard of thanks to Facebook, but does the mutual access we share with this technology change our appreciation of it?

Even though we forget names, our media primes us to remember certain cultural figures, almost immediately. You may not know the name, but you know you've seen replications of Andy Warhol's Marilyn Monroe a thousand different ways. An application on the iPhone can also perfect Andy's personal technique in less then seconds. While the picture may not be as authentic, they serves one sole purpose, IMIDIATE gratification. Blogs and all social media follow the pretense that American's need to be entertained almost every other second - therefore change and transformation keeps us interested to learn and master the new applications published.


ANDY WARHOL: a fad that never faded
Even though our generation seems to keep up with the technology trends the fastest, many fashion enthusiast's like myself appreciate the old style of modeling, photographer, and publishing. Pop culture legends such as Marilyn Monroe, and Audrey Hepburn, we not only know for being beautiful and the mass amounts of pictures they accumulated in their lifetime, but they are remembered for their multiple talents. These women are looked up to by many celebrities, and new photographers try to "remix" the typical 'Breakfast at Tiffany's' stance, but no one is Audrey. Just like Michelle Williams can act, but she is no Marilyn Monroe. These women knew no such thing as social media, or even a Blackberry! So how did Audrey and Marilyn reach an audience on multiple platforms? Not only where they infamous models in two separate genres, both star's could also sing and act - expanding their audience to millions. No matter whose name you forget, you'll always know when you see any culturally defined phenomena that has been imbedded into our culture.

one of the MANY remix/remake of Marilyn photoshoots

POSTER's "Information Please"

What is censored? Not the new American Horror Story.

AHS viewer's should know that little to none
 of Emma Robert's new and improved (?)
 role's vulgar façade is being censored.
Halloween is the highly anticipated time of year when you can dress up as 'anything you want to be', but what about the rest of the year? Halloween seems to be less about the candy, and more about the opportunity of playing up our dark side. Vampires and witches have become increasingly popular in television and book series. Halloween and supernatural creatures have always been a part of our culture, now so more then ever these entities seem to even be semi-celebrated; while other societies choose to censor out this holiday. The internet is made up of bits and pieces of contributions made worldwide - specifically linking fashion - models worldwide can contribute feedback and post pictures.

Although certain platforms such as Tumblr and Lookbook cater to modeling, blogs seem to be keeping up just fine with there activity and responses in relation to the fashion empire. Models and information today now have to contribute to a "global market" or "global audience." Where the line is usually drawn is clearly shaky via internet censorship especially - which Poster demonstrates. Freedom of Speech has always been questioned when possibly crossing the boundaries of prejudice.

Online modeling agencies, online look books, tumblers, Instagrams, and style blogs show how truly connected we are in the world. When I first created LookBook one of my first followers was from Sweden. Living half way across the world you think our sense of style mash not mesh well, but she happened to be one my most hyped. The picture on the left is a category found on LookBook where you can look up models specifically from which country they are posting from.












From Athens, Greece.







 





From Australia.











From Hungary.

BARON's "From Pencils to Pixils"

 
The most common fashion blogs created are the type that focus on the daily portrayal of 'self-style'. This blogging style sends us a daily flow of selfies and allows us to follow a persons life, and more specifically there personal fashion sense, off of Facebook. Self-style blogging intentionally showcases the highlights of there lifestyle through a manipulated lens; this manipulated lens restrains the bloggers ability to 'shed light' onto their intended audience. While a picture can tell a thousand words, what kind of story does a thousand pictures tell collectively? This type of blogging gets to pick and choose what particular attributions of their own identity, unique sense of style, and interests they will disclose with there audience. This #OOTD obsessed blogging style uses a novel way to connecting there audience with there: daily errands, travels, and the stories multiple photos seem to unfold about there day to day lives and there personalities. Forgetting Facebook and twitter this type or forum, similar to a personal portfolio, can help you better advertise yourself, or what Baron pointed out as "self publication".


 
Self promotion can help set you apart from other bloggers, and help you find 'a niche audience' to connect with. When you and your audience correspond back and forth it helps to better satisfy there needs. Especially when posting daily pictures, you could also show them demonstrative videos via YouTube on how to wear your hair in a specific braid. Rather than hiring a photographer, IPhone's now have become significantly improved graphically and better equipped.

Even if you cant afford all of the different types of attachable lens' there are multiple free applications with filters. Filters again take away from natural beauty, but can be nice when used in creatively and in moderation. You don't need to by a different lenses to change the picture and lighting of a photograph anymore! Being able to take a decent photo of yourself with your cellphone takes modeling to a new business level.
 
If you get enough hype on the internet or on Lookbook it wouldn't take much for an agent to seek out your talents. Many college graduates can use the internet as a creative source to advertise and promote their abilities and showcase their talents. Now that pictures of increasingly good quality are being edited, and uploaded automatically, the 'self style' bloggers can easily post numerous pictures daily.

BURGESS and GREEN's “How YouTube Matters”

Burgee and Green talk about one of the most popular applications used today – YouTube. The articles states that in 2006, YouTube was bought by Google. YouTube was the first platform to completely shake live television broadcasting, news anchors, and even television shows. Magazines started to utilize YouTube as a way to show live footage of fashion shows, personal interviews, and other coordinating material they choose to publically post.
 
Glamour and Vogue magazine both have linking YouTube sites that include commentary on different “how to “ tutorials and "behind the scene" first looks. Lauren Conrad also has a pretty popular YouTube page with merely 61k followers. LC gives us tutorials on how to decorate your apartment with floral arrangements and how to make wrap-around headbands.
 
 YouTube, ran by Google, has of course been bombarded with advertisements because of the amount of people who use or stop by the site each day. YouTube renamed the typical American home video by making access to posting nearly live videos easy, fast, and available to everyone. This lead to the live streaming of television ... before NETFLIX.

Before Netflix remember blockbuster?

 
Walking down the aisles of a DVD store distracted by multiple covers and the 2 for 1 raisonettes ? Redbox is a lot more sufficient, but this year Netflix has gained the grand total of 36 million subscribers, with almost 30 million in the United States. With that being said, YouTube began this fascination with taking videos and television – and also moving them onto the internet platform.

An article from The Hollywood Reporter quoted “… chief content officer Ted Sarandos 'television is about what’s on the screen, not what size the screen is or how the content got there’." This summer's Emmy Awards had MANY nominations from VERY popular Netflix based television series; a few being: Arrested Development, Hemlock Grove, House of Cards... and the newly infamous Orange is the New Black.