the purpose or goal can be delivered in many different ways,
while the same idea can be used for multiple different purposes
(i.e.
entertainment, information, business, social networking, and creativity). Grohol
talks about how learning our history can benefit our future, because it builds
our future. Similar to blogs, which need attention to grow, so does technology.
Technology can be thought as an “evolution” – similar to Darwinism – overtime the
‘strongest and fastest’ networks survive. The internet holds a mass and culturally
diverse audience – bloggers can be found responding to posts made across the
globe. This is how ‘good news’ literally travels fast now-a-days (and bad news) –
blogs have the capability to compile and stream bits and pieces of press and
news releases globally. The internet has
created the most efficient way to bond ideas, news, pictures, and videos globally
in a matter of seconds.
MASS MEDIA CANVAS
Etsy – what first seemed to me like a knock off of EBay,
dedicated to jewelry – has evolved into a highly profitable online business. You
can make, and sell, not only jewelry, but just about anything. Etsy has generated
an organized manner to recreate our Saturday morning garage sale hunts to find
that perfect handmade piece – now, you can find jewelry, clothing, home décor,
and just about anything handmade from artists worldwide.
Custom design has also moved past our awkwardly tall friend,
who happens to wear size 11, and is trying to find shoes in Aldo? Customizing
your own tee-shirts with a group of friends is also a thing of the past.
Creating your own personal pair of classic Chucks or Nike ID’s – you may just
think about renewing your gym membership.
The big brand’s whom always had access to shipping and
handling have set room aside for upcoming designers to showcase their attire.
Nasty Gal, I don’t think much else needs to be said. Which started as a “side
project” allowed this influential designers business to have been deemed the “Fastest
Growing Retailer” in 2012 by INC Magazine.” This article talks more about the not so nasty girl's success.
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