GROHOL's “Psychology of Blogs (Weblogs)"

“This development was inevitable. When thousands of people start replicating a form that was once unique or interesting (e.g., think "FrontPage Web site"), the form itself will eventually suffer. We shouldn't lament the passing of the form, but rather embrace the diversity that bloggers and their blogging have the potential to offer.”

Even though you can tell apart an amateur blogger from someone who is paid by a business to blog – both authors share a common goal which is to reach there audience. Blogs today differ in design, format, and content in order to fit a specific genre. Blogs also must be aware of how a webpage translates from a desktop to a smart phone – the blogs must be compatible with iPhones and just as easily accessible.

Once bloggers make their information accessible through many different links, they have to find something about their webpage that sticks out. A good blogger finds their own personal voice and reflection to add a sense of quality and individuality that creates a name for their blog. Relating to fashion, the multiple platforms used to showcase the latest fashions appeal to a broad range of audience. Similar to updating the applications on your phone daily, the rate at which blogs are updating there fashion knowledge must precede the competition in an ongoing battle for precision and accuracy when reporting on globally announced milestones - such as Fashion Week.

 GOOD NEWS TRAVELS FAST … but Generation Y can text even faster.

Growing up in an age of emerging technology it became more difficult to realize how far technology has expanded in the past generation. Generation Y a.k.a. the “Millennial Generation” are those lucky children born between the years of 1980 and 2000. Our generation has a unique set of characteristics, one that caught my attention is our preoccupation with keeping up with the new and emerging technologies. Business Week quoted worldwide that the millenial's “spend over $170 billion a year.” That seems like a lot of keeping up to do for our generation, and in fashion, it’s a constant battle to stay on top of the latest fashion trends, similar too updating our electronics when each and every bug is fined and tuned. Not only does Generation Y spend billions on technology, but we also seem to have a preoccupation with the attention we pay to brand names and labels.

GROHOL’s Psychology of Blogs (Weblogs): Everything Old is New Again

It’s easier to try and find a common link or theme between bloggers, rather than figure out what exactly it is that makes any given blog, out of thousands, stand apart from the rest. The ever growing list of tech-savvy devises are all meant to serve some sort of purpose;

the purpose or goal can be delivered in many different ways,

while the same idea can be used for multiple different purposes

(i.e. entertainment, information, business, social networking, and creativity). Grohol talks about how learning our history can benefit our future, because it builds our future. Similar to blogs, which need attention to grow, so does technology. Technology can be thought as an “evolution” – similar to Darwinism – overtime the ‘strongest and fastest’ networks survive. The internet holds a mass and culturally diverse audience – bloggers can be found responding to posts made across the globe. This is how ‘good news’ literally travels fast now-a-days (and bad news) – blogs have the capability to compile and stream bits and pieces of press and news releases globally.  The internet has created the most efficient way to bond ideas, news, pictures, and videos globally in a matter of seconds.

MASS MEDIA CANVAS

Etsy – what first seemed to me like a knock off of EBay, dedicated to jewelry – has evolved into a highly profitable online business. You can make, and sell, not only jewelry, but just about anything. Etsy has generated an organized manner to recreate our Saturday morning garage sale hunts to find that perfect handmade piece – now, you can find jewelry, clothing, home décor, and just about anything handmade from artists worldwide.

Custom design has also moved past our awkwardly tall friend, who happens to wear size 11, and is trying to find shoes in Aldo? Customizing your own tee-shirts with a group of friends is also a thing of the past. Creating your own personal pair of classic Chucks or Nike ID’s – you may just think about renewing your gym membership.

The big brand’s whom always had access to shipping and handling have set room aside for upcoming designers to showcase their attire. Nasty Gal, I don’t think much else needs to be said. Which started as a “side project” allowed this influential designers business to have been deemed the “Fastest Growing Retailer” in 2012 by INC Magazine.” This article talks more about the not so nasty girl's success.

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